Recently, I spend a lot of time watching the “Top 10 Best Presentations Ever” and the “Top 10 Best Presentations Reader’s Choice”. It took some time, but it was worth every second. Allthough they’re all great, really, I’d like to save you some time by pointing you to those presentations that are especially interesting for innovators.
I picked the following seven presentations because they all have style. All of the presenters do an incredibly good job of getting their message across. After you’ve watched all these presentations, you’ll have learned a lot about topics that are important for innovation. And you’ll also get a feeling how to give great presentations. So if you have some time, get some popcorn, grab a beer and have fun! I promise you, you won’t be bored.
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Guy Kawasaki: The Art of the Start (TiECon 2006)
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Malcolm Gladwell: Spaghetti Sauce (TED 2004)
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Seth Godin: Marketing (Google 2006)
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Steve Jobs: Status Report (MacWorld 1997)
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Lawrence Lessig: Free Culture (Open Source Conference 2002)
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Sir Ken Robinson: Educational Creativity (TED 2006)
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Dick Hardt: Identity 2.0 (OSCON 2005)
If you want to change the world, Guy tells you how to start. His presentation structure is as simple and effective as his slides are. Perfect combination of lots of information flavoured with the right amount of humor. (40 minutes)
Creating a great product means understanding the customer. Malcolm tells you that this might be harder than you think – with tomatoe sauce. He uses no slides. And you won’t miss a single one. (20 minutes)
A great product needs great marketing. Seth explains how great marketing works. (50 minutes)
Steve is the incarnation of an innovator. See him setting the stage for Apple’s comeback in this presentation. (40 minutes)
We can only be innovative, if the rules around us are properly set up. Listen to Lawrence how we systematically destroy our freedom to innovate. He’s known for his slides, which are “reduced to the max”. (30 minutes)
Ken tells us what’s wrong with the educational system and what needs to be changed to encourage creativity. In an incredibly funny way. (20 minutes)
Although this topic is not directly related to innovation, Dick’s presentation style alone is innovative enough to list him here. (15 minutes)
23C3 Roundup: Lawrence Lessig – Back to a Read-Write Culture
To see Lawrence Lessig speak was worth the trip to 23C3 alone. I know no other person who is able to communicate abstract legal topics like the current challenges with copyright law in a so comprehensible manner. As I mentioned…